TNT Sports Team Ups with Unrivaled to Launch Glam Room Bus Tour, In Partnership with Sephora
Sephora Bus in Miami & Coco Robotics, Self-Driving Delivery Vehicles, Provide Fans of the Professional Women’s Basketball League On-The-Go Hubs for Style and Sports
Today, TNT Sports announced the launch of the Glam Room Tour in partnership with Sephora, a unique fan experience that will bring Unrivaled’s signature Sephora Glam Room directly to fans throughout Miami for the remainder of the 2026 season. Designed as a mobile version of the Sephora Glam Room at Unrivaled’s headquarters, this activation will deliver fans access to professional beauty stations, product sampling, personalized services, exclusive giveaways, and curated photo experiences. The custom, glass paneled vehicle is set to appear at various South Florida locations including:
- Sephora Arena: Friday, February 20th 6:00pm — 9:00pm EST
- Lincoln Road Mall: Saturday, February 21st 11:00am — 4:00pm EST
- Lincoln Road Mall: Friday, February 27th 11:00am — 4:00pm EST
- Brickell Downtown Plaza: Saturday, February 28th 11:00am — 3:00pm EST
- Wynwood Walls: Sunday, March 1st 11:00am — 4:00pm EST
- University of Miami: Monday, March 2nd, 10:00am — 4:00pm EST
Through this partnership with integrated agency Digitas, TNT Sports and Sephora are creating immersive and integrated opportunities for behind-the-scenes coverage of the tour to be included in TNT Sports’ Unrivaled broadcast coverage and Bleacher Report social platforms, extending the experience beyond local stops in Miami-Dade County.
In addition to the Miami-based Sephora Glam Bus Tour, TNT Sports and Coco Robotics are partnering to transform the sidewalks of Miami, Los Angeles, and Chicago with branded Unrivaled designs debuting on Coco Robotics’ best-in-class self-driving fleet of delivery vehicles as part of a 4+ week national activation.
“Unrivaled is building something entirely new, and we’re excited to partner with the league and Sephora to reflect how modern fans experience sports, identity, and culture,” said Stefanie Rapp, SVP Sports Strategy at Warner Bros. Discovery. “The Sephora Glam Bus Tour invites fans into the world of women’s hoops in a way that’s interactive, expressive, and authentically connected to the players and the community.”
Now in its second season, Unrivaled continues to stand apart as a league built by and for today’s fan, blending elite basketball with cultural relevance, fashion, and storytelling. For more information on Unrivaled and the Glam Room Tour, visit or follow @UnrivaledLeague, @Sephora, and @TNTSports on social media.
About TNT Sports
TNT Sports is a global leader in the delivery of premium sports content. The TNT Sports U.S. portfolio includes expansive, multi-platform partnerships with Major League Baseball, the NCAA Division I Men’s Basketball Championship, National Hockey League, United States Soccer Federation, College Football Playoff games, BIG EAST, Big 12, Unrivaled, NASCAR and Roland-Garros. TNT Sports also produces the iconic Inside the NBA studio show. Owned and operated platforms are highlighted by Bleacher Report, the #1 digital destination for young sports fans, along with House of Highlights, B/R W, Golf Digest, and a full suite of digital and social portfolio brands. Additionally, TNT Sports co-manages NCAA.com and NCAA March Madness Live. TNT Sports in Europe and the Republic of Ireland includes partnerships with the Premier League, Emirates FA Cup, UEFA, Premiership Rugby, MotoGP, British and World Superbikes, UFC, Australian Open and Roland-Garros, Grand Tour Cycling, the UCI Mountain Bike World Series, every major winter sports World Championship and World Cup event, and the Olympic Games 2026-2032.
About Unrivaled
Unrivaled is a professional women's basketball league innovating the women's professional sports landscape with a groundbreaking model centered on investing in its athletes. Co-Founded by Breanna Stewart and Napheesa Collier, Unrivaled is player-owned, providing participating players equity opportunities for a vested interest in the league's success. Launched in January 2025, Unrivaled features the current top women's basketball stars in the world across eight clubs for a 3-on-3, compressed full court style of play. To learn more, visit unrivaled.basketball or contact info@unrivaled.com.
About Sephora
Sephora is the world’s leading global prestige beauty retail brand. With 50 000 passionate employees operating in 35 markets, Sephora connects customers and beauty brands within the world’s most trusted and dynamic beauty community. We serve a highly engaged community of hundreds of millions of beauty followers across our global omnichannel network of more than 3 200 stores and iconic flagships, and our e-commerce and digital platforms, offering personalized and immersive seamless experiences across every touchpoint. With our curation of more than 300 brands and our own label, Sephora Collection, we offer the most unique and diverse range of prestige beauty products, tailored to our customers’ needs from fragrance to make-up, haircare, skincare and beyond, as we constantly reimagine the world of prestige beauty.
Since our inception in 1969 in Limoges, France, and as part of the LVMH Group since 1997, we have been disrupting the prestige beauty retail industry. Today, we continue to break with convention to drive our mission to expand the way the world sees beauty and empower the extraordinary in each of us.
About Coco Robotics
Coco Robotics is the world’s largest urban robot delivery platform. Founded in 2020, Coco has completed over 500,000 zero-emission deliveries, serving customers in the U.S. and Europe. Coco’s mission is to create a more sustainable, reliable, and affordable last-mile logistics solution in cities around the world. For more information, visit www.cocodelivery.com.
Contacts:
Bassam Shawl
Tyger Danger