HoH Creator League Finals to Feature Top Creators in Live 1v1 Basketball Tournament Competing for $50,000 Grand Prize
Broadcast Boys to Host Series Finale – Featuring Creators Cam Wilder, Cash Nasty, D’Vontay Friga and Matt Kiatipis in Action – Live on the HoH YouTube Channel, April 1 & 3 at 7 pm ET
House of Highlights is bringing top creators from TikTok, Instagram and YouTube to New Orleans to face off in an epic 1v1 basketball tournament with a $50,000 grand prize on the line in the Season 1 finale of the HoH Creator League. The games will stream live from Pontiff Playground in New Orleans with the NCAA Men’s Final Four as its backdrop. The semifinal competition will stream live on Friday, April 1, at 7 p.m. ET with the finals streaming Sunday, April 3, at 7 p.m. on the HoH YouTube channel.
The HoH Creator League will pit Cash Nasty vs. Cam Wilder and Matt Kiatipis vs. D’Vontay Friga to determine who moves on to compete for the grand prize. Ahead of the finals competition stream, a 3v3 consolation game featuring the losers of the semifinals round and players of the previous 12-week season who did not qualify for the semifinals will tip off with a $15,000 prize package on the line. All of the matches will be called and hosted by the Broadcast Boys, House of Highlights’ breakout viral duo boasting over 2.7 million followers on TikTok.
The HoH Creator League registered more than 226 million views with nine episodes landing in YouTube’s Top 25 Global Trending List and more than 20 million engagements across House of Highlights social channels. It is the third creator competition developed by House of Highlights, following on the heels of the House of Highlights Showdown and Highlight House franchises. Mixing the world’s top creators with quick-hitting sporting events has resonated with young audiences. The House of Highlights Showdown series trended #1 on YouTube globally and reached a peak of 163,000 live concurrent views.
Fans interested in attending the HoH Creator League competitions in New Orleans – held at 6 p.m. CT local both days – can RSVP using the mini-site here.
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