Turner Sports’ Inaugural Stanley Cup Playoffs Coverage Up 46% vs. 2021 Through First Week

Turner Sports’ coverage of the 2022 Stanley Cup Playoffs continues to deliver strong audience growth, including significant increases across all key demos, through its first week of coverage. 

Live Stanley Cup Playoff games televised on TNT and TBS are up 46% through May 8, compared to similar cable-televised windows in 2021, and up 48% vs. 2019.

Female viewership for playoff games airing on TNT and TBS continues to see substantial increases, up 71% when compared to televised games to date last year, and up 73% from 2019.

Saturday’s triple-header of Game 3s (Colorado Avalanche vs. Nashville Predators; New York Rangers vs. Pittsburgh Penguins; Calgary Flames vs. Dallas Stars) averaged 917,000 viewers on TNT. The Penguins vs. Rangers game averaged 1.3 million viewers to become the most watched Round 1, Game 1-4, of all time on cable and the most watched game of the 2022 Stanley Cup Playoffs thus far.

Additionally, the first week of Stanley Cup Playoffs coverage on the Bleacher Report’s social handle generated a 59% increase in total engagements compared to coverage of the entire 2021 Stanley Cup Playoffs. 

B/R Open Ice reached over 1.8 million fans on Instagram during the first week of coverage (+202% vs. the last week of 2021-22 NHL regular season).

Stanley Cup Playoff action will resume on TNT and TBS this Thursday, May 12, with a marquee quadruple-header, featuring four pivotal Game 6s: